Thursday, 26 May 2011


For those in the UK, there has been a lot of talk about the recently released Glossybox scheme. The idea is that you keep up to date with current product trends with a monthly delivery of five sample sized products. You pay £10 a month for your box which includes delivery and I believe you can cancel at any time without being tied in to a notice period.


I must admit, I'd decided not to buy a box the first month as I wasn't sure if it would be for me. When I was offered a box to try for review I freely admit that nosiness got the better of me and I couldn't resist checking it out. The presentation is impeccable, the pink box that it comes in is sturdy and attractive and I will be using it for storage. I liked the tissue paper and ribbon touch as it really feels like opening a present. Who wouldn't want to open a nice gift to themselves once a month?


Inside there were five products ranging from small sample size to full size. There was a small sample of BIONOVA Bioactive Cleanser for Normal/Dry skin (an oil based cleanser), a travel size bottle of Coco Shambhala Invigorate Body Lotion, a purse sized spritz bottle of Alterna Caviar Anti-Aging Rapid Repair Spray, a full sized All For Eve lipstick and a full sized NARS Orgasm Illuminator. I am very interested to try the Coco Shambhala, Alterna and BIONOVA as I've never tried these brands before and Alterna is the only name I have come across before. The All for Eve lipstick and the Orgasm Illuminator are duplication of products that I already own.


This brings me to my thoughts on Glossybox. I think it is a really great idea, you get a lot for your £10 and I think for the vast majority of women (that aren't obsessed beauty bloggers) it really is a great scheme. I think if you're a bit beauty mad like me you run the risk of duplications or ending up with items that you tried but decided against purchasing. Having said that, I still think it represents great value for money if they keep up the current standard.

I'm not sure whether boxes will be tailored to skin type and colouring in the future. I think all the boxes that went out this month contained the same products but there is mention of them being tailored to individual needs. Glossybox has an online magazine and blog and will encourage subscribers to give feedback about the samples and gain loyalty points towards free products in future which sounds interesting. I will be interested to see how things evolve in the future. You can find out more about Glossybox from their website

What do you think of the scheme? For those in the UK, is this something you're likely to sign up for? I believe similar schemes exist in other Countries so I'd be interested to hear what my International readers make of it too.

Disclosure: This box was sent to me without cost for consideration for review.


  1. That is a really unique and ingenious idea! I LOVE it! You lucky UKers!! I agree with you about tbe issues for bloggers and cosmetics addicts but for the average cosmetics lover this would be fantastic!

  2. I just signed up for it :) And actually I did fill out a survey asking me about my hair type, skin/hair/eyes color, and style. Don't remember what else, but I think when I'll receive my box I will see if it was tailored to me :)

  3. I decided not to buy the first box and wanted to see what was in it first. I agree its great value for money if they do keep it up but the products in this first I wouldn't really use anyway and future may have got the things already like you said. So yes its risky and I could have used the saved £10s to buy something I definitely want, rather than samples or random products. Very undecided! x

  4. @PerilouslyPale: It is a great idea and as you say for your average beauty lover it will be perfect. I have quite a few friends who would love it.

    @Lyuba: It will be interesting to see if it does become tailored to your needs in the future. At £10 I think it’s a bargain, I hope that the price remains the same for now.

    @Miss Kei Kei: It sounds like you have the same quandaries as me. I think it’s a great idea but maybe not for me. I will be interested to see what the boxes contain over the coming months.

    Jane x

  5. I remember seeing posts by US bloggers about Birchbox and wishing like mad they'd bring out something like this here - I guess my prayers were answered! I think this is a super smart idea, not just for consumers but also (as a brand owner & marketeer) a very nice opportunity for the brands too. I can only assume they're waiting to see how it takes off & which other brands are interested to figure out whether they can customise them or not. I signed up over the weekend so I'm looking forward to my first box next month.

  6. It'll be interesting to see if the quality of the products inside keeps up. It looks great so far!

  7. I love the idea of this and the packaging is so cute *swoons* over the girlieness of it all!

  8. nice idea if you are a beauty junkie. i d love to try it but i am concerned about the skin type thing. i think it should be tailored to your needs.

  9. Its not available over here but if I was back in the UK I would sign up for sure. I only hope they continue with this level of quality going forward x

  10. I get Birchbox in the US and I love getting it. For $10 that includes shipping I get surprises every month. Your box looks identical to what I get. What I don't use for myself gets used for gifts so I love getting this.

  11. this is a great idea as you do not have to buy full sizes of products and which may end up in the bin, so think this is more economical,gutted i missed out on the nars box


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